Practice Development Workshop

DON'T MISS THIS INSIGHTFUL NEW WORKSHOP
  

Workshop Focus
Learn from experts, stay current, exchange ideas, and share your expertise.

Rumor has it that it is particularly difficult for sole consulting practitioners to sell their services to larger corporations and senior buyers. This is little more than a myth. What may be true, though, is that large consultancies often better understand what it takes to engage successfully with such clients. No matter what the size of your own practice, you can learn this, too!

This month's workshop will teach you the process required to engage with large corporate clients. Specifically, we will discuss some tough challenges you may be facing along the way:

• Making initial contact and identifying the economic buyer
• Identifying open and hidden client needs
• Closing the engagement
• Other "little known secrets"

Workshop Facilitator
Kathy Mast collaborates with CEOs of global Fortune 1000 companies to achieve a sustainable advantage by solving their most complex business problems. Her clients are, or want to be, innovators in the Retail, Manufacturing, Professional Services, and Media Industries. Kathy has successfully repositioned her own consulting brand over the past two years.
 

Calendar   

(revolving  
program;  
continues with  
Session 1  
in January 2009)  

IMC DALLAS FORT WORTH          www.imcdfw.org                    IMC USA       www.imcusa.org